I Am That Content Creator Podcast

Ep#111 From Online to IRL: Neurodivergent Creators, The TikTok Awards, Business Besties, and Building Beyond the Algorithm

• Kristen Werner & Mia Steel • Season 1 • Episode 111

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What went down when we finally met at the TikTok Awards?

In this episode, Kristen and Mia spill the behind-the-scenes of meeting IRL after years of building a wildly successful creator community without ever sharing the same timezone. From the joyful AF airport reunion to the red carpet chaos, we break down what went down at the TikTok Awards 2025 and why we left with way more than glitter.

We unpack:

  • The power of creator rooms that feel like real life, not just highlight reels
  • What the TikTok Awards got right and what was missing for brands & business builders
  • How platform dependence is risky AF (and what we’re doing instead)
  • Why we're moving our entire creator community into Circle for deeper connection
  • Our content + community roadmap for 2026 (spoiler: co-creation, meetups, momentum)

This episode is a love letter to the creators who want to do it differently, to build something lasting, human, and wildly magnetic. If you’ve been craving deeper connection, better systems, and a business that aligns with your creative brain… this is your nudge.

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SPEAKER_04:

We're on. We're on. Holy Mother of God. Long time in the making, this line. Hi! Welcome to finally fucking meeting in person. Holy shit. How are ya? I'm pretty good. You've got a face. It's so weird. It's so weird. We had a big night. Big night? Should we introduce the pontas? I don't know. Should we try that?

SPEAKER_02:

Are you ready to master the art of creating content that converts? Hey, I'm Mia, a mum of two, who went from being a burnt-out ambo to a six-figure content creator in this video. Or I'm getting a late ADHD diagnosis. I'm Kristen, awesome mum of two, and a former corporate branding queen. And together we're showing them like you have a master video marketing.

SPEAKER_04:

Look, if you haven't been around the block yet with us, we've never met in person. And last night we we did it. We finally got our asses together. Yep. Thanks, TikTok. Used to doing that in my house. And we went to the TikTok awards. What can hell? How do you feel about that? I just it's been a lot. Like, so if we if we backtrack for those playing at home about what, two weeks ago, you get an email. And it's like, maybe just goes, dude, I've been in part of the TikTok awards. I was like, I'm sorry, what? I was like, you know when you get that and you kind of go, Oh yeah, but it's probably just some kind of spammy shit that like Yeah, I wasn't even gonna open the email because I'm sick of emails from TikTok, just all the Yeah, because it's usually like you won some business credits or something like that. Yeah. And so it was a bit of like, nah. And then we looked at it, you know, it's plus one, should we go? And then there was like a well, I don't know, it's like what, 20 days away or something like that? We're like, we've got kids and responsibilities. We're trying to make all the excuses under the sun. Yeah, but I think it was the push that we needed. Yes. And we just made it fucking happen. Yeah. And yeah, it's so weird. Like I'm looking at you right now. I know. And then all of a sudden, like as of this afternoon, we're like, okay, bye, I'll see you in 2D forever. Yeah, see you in Slack again. And so we decided that yes, fuck it, we'll go. So we got the okay, we planned everything with two kids, you gotta organise all that kind of shit. And we decided that we would go. And it just kind of happened that was like, okay, well, where's the venue? Where can we stay? We found a place 500 metres away in. Then it was like, oh, should we get a makeup artist? Sure, why the fuck not? You don't go to the TikTok awards forever. You never like first time we ever meet, let's do this. So then and it all went to plan though, didn't it? And everything nothing fucked up. Touch wood just yet. Yeah, we're not home yet. No one rolled their ankle at the TikTok award. Oh, I taped my ankle because I, as a 41-year-old woman, uh have rolled it several times. I thought of all the nights. I don't want to just be walking through this crowd full of these young backs and just go A over T. I just didn't think that was required. No. I did end up with no shoes on by the end of the night. Yeah, it's fine. I think we were the oldest people there, to be honest. Yeah. Oh, no offense to Chrissy's listening, but she was there. She's a little bit older. She was in her 50s. But um, it was an experience walking around seeing all these young creators. Um, it was a total spin-out. Like I reckon the biggest thing was walking in and just looking around. And I had this feeling to myself, I had to giggle a little. Um you're just in a room full of people that just film themselves. Yeah, literally. Like, some make a fuck ton of money, some make no money, some are just having fun with life, some are trying to get ahead. Like it was just that moment I was like, but so many stories, and this is our story too. We picked up our phone, started recording our mugs, and it fucking changed our lives. Yeah. And so many creators said the same thing. Like, we met creators that had millions of followers, quit their jobs, all through one platform where you literally sit in your bedroom and talk to yourself on your phone. It's bizarre, but really cool. Well, it's just really cool because it's kind of like I think at the end of the day, it's that we've there's this platform and this weird space that we're all on where you get to just uh be creative and be you. Yeah. And it's almost like you know people are watching you, but it's also like it's kind of like a journal for yourself. Yeah. A little voice video journal, and then people watch you, and then they like you and follow you, and then opportunities fall in your lap, and you're like, holy mother of God, yeah. What just happened? And now we're sitting on a bed in Sydney together. We were strangers, and I'm like, okay. Oh my gosh. And so I think we need to go back to probably potentially the most important part that those of you that have been around for a while might be caring more about, which was the meeting.

unknown:

Yes.

SPEAKER_04:

The actual moment we met at the airport. And how hilarious that was. It was so funny. And like I was legit nervous. Like, I've I've never had like a blind date before. Yeah, neither. It was a definite blind date. I mean, clearly we see like each other always. But it was this weird, like, oh, like what if oh what if she doesn't like me? Yeah. And what if like we built this thing up to something that like all of a sudden we meet, we're like, oh well, this was fun when it was on the screen, but you know, in person, I really just thought it was a humour. Like, catch you later. Just thought it was don't do that, Kristen. Nice nine yeah. Um, yeah. So, like, it was just oh, can I tell the story of how I got to the airport, please? Please do, because it's hilarious. Alright, so Kristen has I I'm not proud of this story, but because I really pride, like my ego is really bruised, I'm not gonna lie. Ego is really, really fucking bruised. But I drive an unleaded car, my husband has a diesel ute, and I have never in my years ever, I'm a farm girl, never done the wrong fuel in the wrong hole. Drilled into you. Drilled into me. My dad's into cars, like drilled the flight. Yeah. So Krista fills the car up after school drop-off. She drives home, the Ute, she packs everything, she gets rid of the TikTok award, she's just living her best life, picked the kids up from school, gonna take them to Mum and Dad's house. Yeah, everything's going great, going great. And then we're driving down, I live about an hour from a folks' house, we're driving about to hit the expressway, and I was like, oh, the car's like, it just wasn't taking off so well. And I was like, there's something not quite right. Like, and then I it just hit me, and I was like, and luckily I keep the receipts because you know, tax and farms and things like that. And I was like, Oh, so I quickly grabbed the receipt, and my heart just like my stomach, I was about to be sick. Yeah, like all nights, all nights, and all things to do, and like I just it was just a dumb thing. So yeah, I put um unleaded into the diesel car. But being a paramedic, all the trucks are diesel, so I was just like, every time I feel like diesel, diesel, diesel, diesel, diesel, but I had to be so conscious of it every single time. Yeah. And then it it it's it happens so easily. Yeah, and I must admit, bless my husband. I rang him. We had pullover, we it's fine, it's everything, car turned off. I know that's what you meant to do. Stop the car as soon as you can. Anyway, I rang and I was like, I've done something really stupid. And he was like, What, mate, what? And I was like, I've just put unleaded fuel in the diesel ute. And he's like, Oh, it's okay, mate. It's okay, you haven't gone far. You're still at the petrol station. He's like, No, I'm down the expressway. And he's like, Oh, hey, hey, hey, hey, hey, it's all right, mate, it's all right, it's all right. And I was like, uh anyway, um, my dad came to pick us up to the rest of the husband and his mate from work came to get the car, the RAA, she joined that car away, and off we went. Off we went. That's fine. Have they siphoned it all out? Yeah, no, they're siphoning it out and cleaning it all up. Luckily, I didn't go too far. I did the right thing. Um, but I'm not, yeah, my ego was so bruised. You'll never do that again. No, and I never thought I'd ever do it. It's because your mind was on the TikTok awards, Periman. Metopause, meeting Mia, kids, rush, just being like, can I just go live my best life already? Just had to have that. So that was that was the beginning. That's it. But it wasn't, it wouldn't be a TikTok awards meetup if something didn't go wrong. But no, then we got on the plane. There was 20 people on my plane from Adelaide. Good old Adelaide. We didn't need many people to go from Adelaide. Not people going in there, rattling. So I had like the whole seat to myself. I could film, do whatever I wanted. I had was sitting back much like this, just chilling, ready to ready to meet me, huh? Meanwhile, I'm in like this. In the middle, fucking can't pull my phone out because these chicks beside me just like, what the fuck are you doing, mate? Yeah, there was some standing water. There was some guys behind me, um, like I don't know, construction works or something, they're in their uniforms. And I was like kind of embarrassed for like looking at my phone because I was editing shit because I was like, nothing else still on the plane, so I'm editing stuff. And I was like, what am I thinking? Then I just had this moment. I was like, who gives a fuck? Yeah, yeah. But you know how like when you're sitting behind someone, you can see through to their phone. And I was looking at the chick in front of me, and she was like, These young kids, how fast they are on like Snapchat messaging, like going from app to app to app to app. I was like, holy mother of God, these they're fast. Yeah. Um, and you're like, and like us trying to set up a riverside meeting. Yeah, yeah. Now that was fun trying to connect these road mics, and then we're like, just one mic, two people, one bed. Well, two beds, we've got two beds. We pushed them together, we have spent the night together. That's nice, it's been good. Um, but anyway, so then we get off the plane, and um I got off first, and then I found somewhere to wait at this exit, and then as I was waiting, I was giddy excited, and I was like, oh, what if and then I just had these like a few moments. We've got the um, you can see the real or the real, see the see the tick top. Um but I kept thinking, what if you don't come out of this hole?

unknown:

This hole.

SPEAKER_03:

Right, I think I've staked out the perfect place because like this is where she's gonna have to come out. I don't wait here. The hilarious part would be if she's waiting for me somewhere. Um, and this is Mexican fucking stand-up of like she's somewhere like, oh I'm gonna surprise Kristen doing a TikTok, and I'm like, oh, I'm gonna surprise me. And then fucking 11 30 tonight, we're like, uh, let's just call each other. Like, surprise. We've been doing business for two years. Um seriously feel like this is a first date. Hurry up, man. Bored now. Tessie got any at shit. I'm fucking bored. Hurry up. I'm so excited. I'm listening the whole day. Okay. The eagle has landed. The eagle has fucking landed. And then me has just landed. Um, so me, here I'm a Pat Malone. I'm hoping that she there in a plane full of friends comes through these gates. Because when she comes through these fucking gates, watch the fuck out. I mean, probably the security is right now going like, who the fuck is this psycho? Um, whatever. I'm gonna meet my business partner. I'm just like a kid in a fucking candy shop. Shit.

SPEAKER_04:

She's done the back. I was like, what if she doesn't come out here and she's waiting somewhere over there? And I'm waiting here, and we're like, uh, is she coming? It would have fine. And I knew that I I could just picture like a sea of Sydney people all in black and this one pink chick, and I'm like, I'm gonna find her.

SPEAKER_03:

Where's the pink bitch? Where's the pink? Where's the pink? Shorter than I thought. A little bit of a spin-out. The fucking comic delay is going on.

SPEAKER_04:

I'm like, all I can remember is just hearing saying, you're shorter than I thought. You're shorter. I'm like, okay, I get it. I'm really short, so I expect everyone. But you're not so Yeah, I'm pretty short. Probably I'm not 64. What are you? 164. Oh, yeah, I'm 171. Oh, yeah. Still you got a bit of a But like I think maybe because you really drummed it into me that you were shorter. Like you kept saying, I'm shorter than you than I than you're gonna think. And I was like, all right, whatever. Long torso. Yeah. See? What if I'm taller than you sitting up? Yeah, but I'm also I'm just slouched back here because I can't bother sitting up. My my core strength isn't strong enough to sit me up. So anyway, we met. It was like, I must admit, total spit out to actually see you in 3D. Yeah. Like that really got me. There was moments like just standing in the airport, just looking at you like, but now like you looked different at the airport, but now you look the same. Yeah, yeah, yeah. Now it's just becoming normal. Yeah. Um, so we've got some exciting things that we're putting together and whatever. But we'll talk to you about the TikTok awards because I think that that's what brought us together. TikTok got us together. We went to the awards. Yep. Um summary. Summary. Awesome to meet you. And we invited um Leah from the hype, she came along, and Carolyn, and we got to see Chrissy. Like, we got to see people Katie. Katie in our community, yeah. Who we talked to all the time. So that was awesome. Yeah. Um, the awards itself, like, there was no drinks, there was no food. That was a bit weird. I'm just gonna get more comfortable. We were getting a bit sleepy, and we're like, come on, and they even had ads in between the awards, and we're like, guys, guys, come on, and you can't skip past the ads. So that was a bit of a letdown, but I mean the experience was good. Yeah, it just wasn't as epic as you would think a TikTok event would be. Yeah. And I wonder if because they're like the weather in Sydney, it was 36 degrees, but like there was all storms all day. We had the makeup artists here, there was like you know hailing storms, and there was bright sunshine. And so I don't know if they took the red carpet inside because of that. Because I feel like that was a bit of a like we didn't even know where the red carpet was. A little patch of red carpet inside the thing. And so maybe they moved that inside because of that. And I and like Mia and I had this um uh conversation about the fact that maybe it's just even a generation thing. Like if you are somebody that uh has millions of creators uh millions of followers, and you know, that's TikTok's your whole thing and all of that, and you're in that, I don't know, the younger generation, like 20s and stuff like that, and you went to something like that, uh it is and was epic. Yeah. Like the invitation is like, wow, it's really fucking cool. But then from our point of view, there was just moments where we were like, huh. But something on such an I don't know, Elite sounds so wanky, but like they put it on this pedestal. It's a huge platform. It's a huge platform. There's, you know, everybody knows about it. It is what it is. There was just this lack of like, like for us, I think the big thing is where were the bl brand collaborations in support? Like, why wasn't there brands being like, here's some good like you've got all these incredible creators in one place. People the whole night are posting. We came home and you couldn't scroll through TikTok without TikTok was TikTok was you know, to the point where we're like, whoa. So people are using your products there and then you've got some of the biggest creators in one room, you've got some really small creators that are really like me, you are thankful to be there. Yeah. That you could really leverage brand collaborations, and maybe that's just where our business brain pinged off more than maybe, maybe. Like, and especially from an events point of view, like when you're running an event, you've got so many opportunities to have collaborations that really can enhance your brand. Yeah. The only brands I can think of that were there were Stan, because they were screaming it and Tinder. They had like a Tinder set up where you could get your photo done. Um big rigs there, like Carl Stefanovic showed up, um, the Inspired Unemployed Blokes, Kelly Holiday. Kelly Holiday, Abby Chatfield was there, the Wiggles were there. Yeah. Um met Anthony Wiggle, the blue wiggle, and then Carolyn got a photo with him because she was in this amazing blue spiky suit. That was like, you've got it, so we got a photo. That was fun. Yeah, yeah. Um, but yeah, it was just, but there was no dance fall. Like all we wanted to do was dance. That cut my soul in half. And, you know, get a bit messy. Um, bar shut off at 10 p.m. That's fine. I don't have a hangover today, which is a plus. Yes. But um, yeah, look, it was a great night. It was great, yeah. Awesome. And we met Clean Like a Pro couple, they're so lovely. Like they're one of those stories where TikTok has just changed their whole fucking life and they're amazing and they're lovely, and they're the same in person. And so a lot of those stories were coming up too. Like, we talked to a few creators, we met um Tim the lawnmower man, he's got like 1.8 million followers on TikTok. He's fiery and he's like, I just I just love it. And he's like, I I'm not doing this to quit my job because I love my job. But it's just those things. Like, he just I don't know, just decided to create content about my own grass one day. Yeah, I think that's just it's just something cool about like we keep going back to this something cool about the fact that there is the ability for us to do this, yeah, we're very lucky. And you know, like we've had conversations, I've got mates that aren't on social media, that's not their jam, that's not how they roll, that's you know, that's cool. But when I talk about it, they're like, I don't understand, like what is this? And I'm like, it just and when you're in a room full of creators like that, that we're all literally just there because we record ourselves on our phones. The concept is absolutely nuts. Yeah, it's weird when you think about it. But then when you then meet people and have conversations with, we're all the same amount of wonderful weirdness, like yeah, yeah, as a collective, like it was just it's a real spin out, I think, from that. But the good thing about TikTok is we're all just normal people, yeah. Very, very normal, yeah, very, yeah, authentic and whatnot. Um, and the guy that took out the TikTok award, creator of the year, lovely, like so funny, and you just think, yes, that's like thank fuck someone like that won. Um I don't know, it was yeah, it was good. Yeah, and it was really like I think the most bizarre bit is when either you see somebody like, I know that person, you feel like you know them. Yeah, you feel like you're like in their pocket, which you are, because you're on their phone, like they're on your phone. Yeah. But then when people come up to you and they're like a little fangirl and you're like, oh, this is a fucking you've been watching me and I don't you don't even realise. Yeah, like you don't think the gravity, and that's where I think for our community, especially like the gravity of potentially changing somebody's life because you decided to be brave enough to do this. Yeah, and so many careers have changed my life. Like I've learned so much about myself, so like it's yeah, it's really, really cool. And we're so lucky to have a platform like that where it's just it's just a different feel to Instagram and yeah, all that sort of stuff. But yeah, it's a good night. Yeah, so we just thought we'd do a podcast together before we're not together again, and then we've got some ideas, like we've had a few ideas which we're not sure about. We'll share it because we can. Um, of like how cool would it be if we did content weeks or something where Mia and I just go somewhere, Melbourne or Adelaide or wherever that is, and we just create like podcasts that week and that whole week, and then that's kind of a batched yeah. Because this would be cool if we could set up like a little studio and and make it, and we just that whole week is around okay, let's create content. Because I think for us, I know for me personally, you're probably a little bit more, you're way more adventurous than I am. Um to do what we've done to get here was like, oh, like the thought of that was like, oh, this is too big. Like when we were trying to do it before, something kept popping up. Like, oh, it's just the kids or the husband or the school holidays or finances or all those things that are very real. I think what was good about this time is it was like you do it now or you don't do it. Yeah, yeah. I think now that we've broken the ice, yeah, it's gonna be easier. Now we're just gonna be like, yep. Once every three months we'll you know, chuck around the company card and um it's got it gotta work. Isn't that oh we got a company card and now we're like boom, boom, boom. And you're like, steal our fucking money, mate. Yeah, it's not like it feels like fake money. It's just like, but I gotta get the receipt, please. That's only me. Yeah, when I used to wear for corporate, we used to do that, and like that was kind of fake money because it was on the corporate card, and uh like everyone just said, just put it on the corporate card. You're like, cool, I don't even know where this money's coming from, which is a terrible thing. Um, but now it's like, yeah, boom, wait, this is still this is our money, yes. But also the company can pay for our wines. Oh, little nibblies, but um, yeah, and you know, like we're talking our own in-person events and all that stuff. Like it's 2026 has got some pretty exciting things that we've been able to now kind of pull together being in the same space, it's just easier. Like, I think there's something you know, we've made it work which is incredible, but we also one thing that became really obvious, I think, was how much we and our community from those we met are craving each other's real person. Yeah, and so we want that for our next adventure with you guys. We want that for like we have so many beautiful ideas that I think we've just put in, like, oh, we'll just do that, we just gotta do this. Like, I think now 2026 for me, I think for you too, is like we take action on those bold things, yeah. And that's when shit happens, that's when yeah, real connections are made. And you know what? All of the creators that got up and were getting awards and doing their speeches and whatever, almost all of them are said, I'm so grateful to build a community. Yeah. Every single creator have their own little communities, like little virtual communities, based on your interests.

SPEAKER_05:

Yeah.

SPEAKER_04:

And that's pretty fucking special. And I feel like that doesn't happen on Instagram and like it's all a bit TikTok's got this very I don't know, you just get each other. It's kind of wholesome. Like it's a yeah, um it's a platform that just you really are yourself. Like, and I know people are on Instagram, I I get that, but it's not a place that I've seen that kind of and I haven't even felt like part of a community there. Where on TikTok, I feel like there are creators like you feel like me, but I'm part of this community that you're building, like I'm here for it. It finds your people for you. Yeah, creators feel Instagram is very transactional. I'm watching to get something out of it, and yeah. And that for us is a big thing moving into 2026 is the discussions around I think we're all ready for something different. And social media feels like it is having a pivotal fucking moment that if you're not ready to pivot with it or change the way it looks, which we are doing for you, the community, like I think there's gonna be a really big what's going on. Like, if we're not ready to move into something that is new and something that is different, and something that hasn't been done as much and have fun with it, I think you're really gonna be left behind. Yeah, and it's like that that building your community, but putting them somewhere off the social media apps too, and building that relationship. And I was listening to a podcast the other day, and this guy, I can't remember who it was, he's like, if you don't have a personal brand now, you're fucked. Because when all this AI content comes out, people aren't gonna know is this person AI or what. But if you've already got a personal brand now, they're gonna know that you're real because you were here before. Yeah, yeah. You were here doing your thing before all that came through. Yeah, because there's AI influencers that are earning big bucks now, and it's just like, what hell? Like, I don't want to buy products from an AI influencer. So if you haven't started building your personal brand now, now's the time.

SPEAKER_05:

Yeah.

SPEAKER_04:

Now is the time to do it.

SPEAKER_05:

Yeah.

SPEAKER_04:

And start building your community, taking them to a place offline where you can grow those connections. And I think that's what people are craving. Yeah. Should we share quickly what we're doing? Yeah. Let's do it. Let's do it. Our little cheeky little building our own meta land metaverse. Metaverse? No, we've just heard of that. Like with this whole social media thing, taking people somewhere else is so important. Yeah. And so we had like Facebook group, then we had Kajavi, then we've got Zoom, then we've got emails, like we've got all of those things, which is very normal in business, very important to set up, very important to have. But what we realized is inside Facebook was deciding, hang on a minute, you guys haven't posted there. The group's not talking much, so we're just not going to put that content out to your community. So we'd post something inside of our paid community in the Facebook group, and people weren't getting it. And then we'd open Facebook groups to launch things and people weren't getting it. There was no interaction, there was nothing in there, and we're like, this is getting out of control.

SPEAKER_05:

Yeah.

SPEAKER_04:

And so, um, and Kajabi's been a great platform for us, but it doesn't have that community connection. And so we decided to jump to a new platform, Circle, which has been exciting. And inside that platform, we now have an incredible community. Um, the multi-brilliant project lives there now. Lives there. And it feels better. It feels better. It feels better. Everyone's in the same place. You know, we've got different tiers that you can come into, get to know us. We've got awesome plans for what we're going to do inside there. But I think it's one of those platforms where you can go to come off Facebook, come off all the apps, and just be in a safe place with other people. Um, and we get to control what they see and what they don't see. Um, and that's another thing I realized too, talking to some of the creators, like big creators, no email lists, nowhere to, you know, bring their community offline. And it's so, so important because you know, you could have a million followers and then TikTok all of a sudden goes, nah, close you down. Or just decides the algorithm changes again and like now those people don't see it, and things like that that yeah, they you don't have control over. Yeah, and you've got no emails to say, Hey, look, I'm going over here, come meet me over here, or you know, I've got this to show you, or whatnot. So, yeah, realizing that a lot of creators still aren't in that entrepreneurial mindset of looking at this like a real business. Or don't know how to monetize an idea or how to generate a community that they can then enjoy building but still get an income from it, which at the end of the day, yes, it's great to create content, yes, it's great to get some free things here and there. But if you're doing this and you're spending this much time and effort, then you should be able to look at this as a business. Yeah. And you can. Yeah. Um, and so inside circle, we're gonna have a free tier. So we want to welcome you in like a basement group if you want, but it's more controlled, it's a safe place. It's inside circle, the app itself. Um, the platform itself has an app. So I've got it set up next to Instagram on my phone. And I've found myself clicking into it lately and just seeing like it's got its own feed, and it's it feels really great. You can have conversations with a community in a in a free platform, and then we've got a paid tier of our membership, which will be where we really do kind of what we've already been doing. What we what we've already been doing with our paid communities right now, but we're bringing them here and wanting to really help you ignite ideas. So bring your multi-brilliance in, bring your I'm pivoting again, I don't want to know what's gonna do. Cool, how can we like like channel that chaos into something really fucking amazing?

SPEAKER_05:

Yeah.

SPEAKER_04:

And make it work for you. So that's the paid tier. And then we had evolution, which is our 12 months paid container, which is high-level, high touch. That's where we're taking paid communities, six figures, digital entrepreneurs that are ready to go. Okay, that was my idea in the multi-brilliant club, and I I ignited that idea and like feels really good, and I'm building something, digital products, whatever it is. And now let's take this and really take it to the moon. So yeah, it's kind of how we've set it up, and we are inviting you in. Come, come. The link is below. And also, I think, especially for women coming into their 40s or over 40s, it's like finding yourself again. What lights me up? I forget because I've been a mum or I've been in my career, and I don't actually know what lights me up. Where can I go with other people who are like-minded or a little bit neuro spicy like us, and just explore your brilliance. And that's the awesome thing about TikTok too. You can post one video and it will fucking change your life. Yeah. And you can pivot and you can do all these things, but it's not it's not gonna happen if you don't try it. Yeah. And you don't have to niche yourself down and you don't have to pick one thing, you just explore. And I think that's what the Multi Brilliant project is for us. It's a movement of people who think outside the box and who are a little bit different, but maybe perhaps are a little bit, oh, I don't know what to do. Or I need to find my people to push me and inspire me and help me explore the things that I want to do. And we're gonna we're gonna get really creative. Instead of all of our live sessions being strategy and do this and do that, like, hey, let's just have some fun. And I don't know, this week we're gonna talk about I don't know, starting a book club or painting pots or whatever it is, and we're gonna get amazing creators in who have turned a little interest into something big to just inspire you to do to do the same. Because we're in this period of our lives and this era of content. Whereas if you don't create content your business, you kind of have to. You have to. And I know it's hard to get your face on social media and all that sort of stuff. And all the creators that I've talked to, even myself, when you begin, you're like, oh, this is weird, like, oh, I don't want to do it, I don't don't want to do it. But the more you do it, the more you post, the more confident you get. And you know, that's like Carolyn, like last night too, she's an ADHD creator. You know, she's got anxiety and she had to really push herself to come to the TikTok or was so proud of her. But she had people coming up to her so many people every 20 minutes. Oh, Caroline, like I can't believe you're here. Like, and you could just see her confidence grow. She was glowing, she's so happy that she came. And she's like everyone else, at home, posting some TikToks, and next minute she's got a fan base who love her. Yeah. And just waiting for her to bring something out. Yeah, and what I think we want for the multi-brilliant project itself is to create this really safe experience for those of us that are a little neurospicy, that don't want the typical line, that don't want to come and like, how many modules do I have to do? And I have to watch this and do this. Like it's yes, that is in there, and yes, that is a real thing, and yes, it is possible to create an income from an idea, but it's also just a place to be like, I am so overwhelmed out there with all the people screaming at me that you should do this and you should post this and you should have that and you should do this. And if you're not doing that, you're doing it wrong. If you haven't finished that course, and where's the fun? Yeah, it's more like let's just take it back a bit, let's have some fun, and when we inject that fun into it, that's when the inspiration happens. That when that's when the light bulb goes off. That's when you're in the fucking shower and you're like, what about a male club for ADHD kids? Cool, what about it? Let's fucking make it happen. Yeah, and somewhere to talk to people about your ideas. Like we've got a collaboration board in there, we've got um a confidence board in there where we're gonna do weekly like get yourself out of your comfort zone and just see what happens. Yeah. Um it's gonna be fun. Yeah, it just feels it feels lighter. Yeah. Um, and we hope that you if you've followed us this far and you've supported us this far, we can't thank you enough. And you know, we know we do little tricky pivots here and there, but this one feels like it's it's is a full circle moment. Like it really feels like we've watched what's going on, and with our human designs and how we're set up, that's how we're built. Like we're built to see what's going on around us and go, hang on, there's a different way. And evolve. And you know, I think what is excited me is the amount of times we've gone down the oh, but no, but they're doing it that way. So we should do it that way because that's working for them, which we know is wrong. Like intrinsically, we knew it's the noise. Yeah, and so we kind of got to this place now where it is just like fuck it. We're gonna open this space where we go, you wanna do UGC? Cool, we've got a course. Here it is. You got any questions? Great, come into multi-brilliant club, let's talk about it. Or hey, I want to start a mail club like Nega has cool, let's figure that out for you. And it's not you shouldn't be afraid to pivot. And you actually if you're not evolving and if you're not pivoting and taking note of what's going on around you, and you're just stuck in your ways and doing the same thing, everything's changing so fast. So you need to have that confidence to go, you know what, we're just gonna move things a little bit this way, try this, try that, test this, refine that, eliminate that. And you just have to constantly keep doing that. Otherwise, you will fall behind and shit's changing fast. So, I mean, that's us. That's just kind of a wrap on this crazy adventure because we haven't had breakfast, so we're gonna have to buy breakfast. We need some real coffee. Um, but thanks for coming along. This is wild. Yeah. We need another journey now. We've we've we've met now. We have got one planned. Oh, yeah, we do.

SPEAKER_05:

Yeah.

SPEAKER_04:

That we would be sharing with you. Um, because we need to know if we we know we can make it happen. And when we do make it happen, there'll be a dance floor.

SPEAKER_05:

Oh my god.

SPEAKER_04:

I can't even tell. I'll probably be there, I'll probably be trying to be a DJ. That's probably what something I'll do in the club. It's like learn to be a DJ. Okay. Not a fucking problem. And play good music. Oh. Some millennial beats. We had to, we had to um request the DJs to play some millennial music. And I think they were like, okay, sure, guys. I know you didn't take my request. No, not ya. Not at all. Not at all. But anyway. All right, legends, we've gotta go have some breakfast and fly home.

SPEAKER_00:

From a TikTok chance to a million dollar advance. State joint forces, took a risk, made their stance. Virtual checks, turn the real world ties, rose to the top, capture everyone's eyes. Stay tuned for more. This journey's just beginning. Watch these bosses keep on winning. Now, this is the story all about how two strangers flip the script. Let me tell you now, gonna take a minute. Yeah, just sit right there. Tell you how we built an empire from thin air. A few years back, chicken pink on the steam, me rollin' TikTok. Found the gypsy with the dream. Maybe the thin. She said yes with no fear, no hesitation. Thirty days later, membership creation. Fifty people joined in, and they were like, Holy shit, this thing's taking off. We really gotta hit it. It grew and it grew, numbers coming high. Six figures in the bank, reaching for the sky. Time to get serious, make it legit. Find the company, papers knew it was a perfect fit. All this time, these crazy cats had never met face to face. But the slack was popping off, keeping up the pace. Conversation so lit, building something real, real, real. Virtual partners running business deals. Random Tuesday, email hit the inbox, invitation to an event. TikToks on the clock, strike the flaming crows. This is getting real. Two weeks to prepare, locking at a feel, feel hair, nails, dress, getting everything right, right. Put the two tickets flying overnight. No worries, no stress, just excitement in the air. First time meeting up, Sydney will be there. Stick around for the next chapter. Don't you leave these two birds? Got stories you won't believe. From strangers on the screen, the punchers in the game. Building in place together, so making the name.

SPEAKER_01:

This is just the beginning, what just elevate. Two visionaries, turning views and to create. We tick tock to the top, we ain't playing small. Stay tuned to see these business, ball. Stay tuned to see these business. Stay tuned to see these business.