I Am That Content Creator Podcast

Ep#104 When ADHD Powers Your Dream; How Bek build her dream biz on her DEEP Why & ADHD

• Kristen Werner & Mia Steel

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What happens when two neurodivergent creatives sit down to unpack what it means to build a business that honors your authentic self? Magic, tears, and powerful truth bombs about embracing your unique vision despite what the world thinks you should do.

In this deeply moving conversation, we're joined by Bec, a master hairdresser with 30 years of experience who recently opened Plume, a salon space created entirely on her own terms. As I settle in for a color touch-up, we dive into how Bec's ADHD has shaped her entrepreneurial journey and the courage it took to reject conventional salon models in favor of creating a sanctuary where clients feel truly seen.

"I want people to feel like they're receiving a hug when they walk in," Bec explains, her voice catching with emotion as she reveals the deeply personal reasons behind her business philosophy. After decades of being told her approach to hairdressing was "wrong," she finally trusted her instincts enough to build a space that reflects her values – where genuine connection comes before transactions and everyone is welcomed exactly as they are.

The conversation takes several profound turns as we explore the intersection of creativity, determination, and fear. Bec doesn't sugarcoat the journey, admitting she was terrified throughout the process of building her business but kept moving forward anyway. Her insights about channeling ADHD-driven determination rather than suppressing it offer a refreshing perspective for anyone who's felt their neurodivergence was a barrier rather than a gift.

Whether you're contemplating starting your own creative business or simply need a reminder that your unique approach has value, this episode will leave you feeling seen, inspired, and ready to let your authentic self lead the way. As Bec powerfully reminds us: "If you want to do something that to everybody else seems stupid or crazy... who cares? They can all fuck off."

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Speaker 1:

Are you ready to master the art of creating content that converts? Hey, I'm Mia, a mum of two who went from being a burnt out ambo to six-figure content creator in less than a year, all while navigating a late ADHD diagnosis. And I'm Kristen, also a mum of two and a former corporate branding queen turned entrepreneur. My dyslexic brain sees marketing very differently, and that's my superpower, and together we're showing women like you how to master video marketing and create content that generates income. Whether you're just starting out or ready to scale, we are breaking down everything from landing brand deals to building your own empire. Welcome to I Am that Content Creator podcast, where we turn scroll stopping content into serious income. No filters, no fluff, just real strategies from two neurodivergent mums who get it. So let's turn your phone into a video marketing machine and let's go. Let's go, guys, be professional, guys. I'm going in. Okay, there's that intro done. Welcome to the I Am that Content Creator podcast. We're cutting through the noise to show you exactly how to create scroll-stopping content, land premium brand deals and build a thriving online business. No BS, just proven strategies that scale. Let's go. This is bloody great. I want to do podcasts like this all the time. I know right. Yes, I'm going pink again. Yes, I'm obsessed. This is my hairdresser, bec.

Speaker 1:

For those of you tuning into the podcast, we're doing a different podcast today because two things I actually want to speak to Bec about her, her business. I've known Bec now for 20 years probably and the very first time I ever I know, the very first time I ever, I know, the very first time I ever met Beck. I came in to see her because I went blonde and then my hairdresser at the time was trying to take me brunette and it just wasn't right. Like it just was a bit too, um, mousy, not right brown. And so I randomly came to see Beck and she, yeah, muddy. So then she took me to like a beautiful, like mahogany red, like dark it's fucking great. You can swear on our podcast too, by the way.

Speaker 1:

So you took me to this like amazing brown kind of color, and then you, you said to me that's the first time we've ever met you, like it was amazing. And you're like, have you ever had a fringe? And I was like, well, a long time ago. And you're like, okay, let's cut one and fringe. And I was like, well, a long time ago. And you're like, okay, let's cut one, and I love a fringe. And so you cut it. And then I remember I walked out and mom like had no idea where I was. She was like I didn't even recognize you to pick you up and I was like and then from that hair color, beck's taken me peroxide blonde, super short pink, orange, back to red, like just all the colors.

Speaker 1:

But the reason that we want, I wanted to speak to her is there's two reasons. One is I'm actually going to have a full-blown brand conversation with Bec because I need her to articulate her purpose and her brand mission, which she's learning, because Bec has ADHD as well. I'm undiagnosed Bec is fully diagnosed but the collision of her creativity, especially when it comes to hair, and the conversations that we have together and the studio that she has created is incredible. And we've been having conversations about her creating this space for years and part of me was always like I know she's going to do it, I just don't know when, and it felt like this really big something that was like is that really possible? Knowing?

Speaker 3:

full well it was. It is a long thing possibilities of what I wanted it to be. I didn't want to be constrained by cost, but I didn't know what the cost was going to be. I also found that the true version of what hairdressing salons are did not fit me at all ever. It was all very commercial and I pride myself on my personal connections with my individual person that I am collaborating with to create their best version of their hair, and that's really stems into my branding, which, everywhere I'd ever been, although I'd learned a lot from lots of other people, I'd also learned that my style was wrong for everyone else. But how can it be wrong when I have so many wonderful guests that see me, that continue to see me for 20 years, for 20 years?

Speaker 1:

And so what I want to explain to you for those that aren't watching now Bec is incredibly colourful. Actually, it kind of reminds me of me and me of her. She's incredibly colourful, got a beautiful sense of style and we'll talk about the whole dress, how you need to feel and that which I'm obviously very passionate about. But when Beck decided about this salon, it had a really clear vision and she's transformed this building we're in. It's got personality, it's got class and it's just something really special that you've created Very comfortable environment. It's just something really special that you've created Very comfortable environment. It's one of those things that I suppose the reason that I wanted to have you on the podcast is to talk to you about the ADHD and how you channel that creativity into something that is this.

Speaker 1:

If people could understand what it's taken to get here. That's kind of what I want, because we deal with a lot of women in the digital space, but they also a lot of brands that we deal with and a lot of creators that we deal with. That it's kind of that. Anything is possible, but how do we channel that energy to create something like this? So what is Plume? And it's called Plume. So if you're in Adelaide, y'all get down to Plume because we need to get your brand story clear. So I've done the branding for Plume, so I've done the work here with Bec, but I need her to understand how beautiful her big vision is because, as entrepreneurs, that deep, why of why we do this? My first question to you is why do you love being a hairdresser? Because you've been doing it for how many years I've been?

Speaker 3:

doing it for 30 years. I absolutely love it and, for me, I love giving the individual person and like men, women, children, teenagers, whatever the individual person I love to give them their independence of their style, Like I want them to feel their best version of them, not their best version of what I think I can help to create the best haircut that's going to work for their hair. But they also need to love it, feel it, feel their best version of them. I also pride myself in haircuts that you do not need to come and get you know, like every five seconds, If your hair grows super thick, like yours, like you know, that's to do with the inside of your body working over time.

Speaker 3:

That's got nothing to do with you know, my cutting it's just you being super healthy and blessed with thick hair. Yeah, but that is. It is about the individual person and for me to be able to do that, I like to get to know the person. I want the person to feel seen, heard, understand that we're present together in that moment and it to be a safe space. I honestly, long term, I feel like, as women, all we tend to do with someone that we do not understand or can't get on their level is tear them down. That is what I'm not okay about.

Speaker 1:

Why is that so important to you as a person? Not you as your clients, you like? What drives you to continue to do this?

Speaker 3:

Because I, until now, never felt safe enough to be able to be my true version of myself.

Speaker 1:

That's like if you were here with me, like just the way that you said that was at the very core of who you are. See, we've got tears guys. This is what we do here, and there's nothing wrong. I think this is why I'm so passionate about uncovering people's. Why Do you want a tissue doll? Because I think, if we can recognise that that is why we do something, we keep doing it.

Speaker 3:

Yeah, it is that that is why we do something, we keep doing it. Yeah, it is, and that's why I want this space to feel safe for everyone. Now, you know, I also understand that with that, if you're not ready for that safety, you're going to repel it and you're going to assume that it is going to unravel and it's going to turn to shit, which I've just learnt.

Speaker 2:

Yes, yes.

Speaker 1:

But like, if you're not ready for it, that's okay too, though I think what Bec does incredibly well with this and hearing that deep. Why is so incredible? Because you don't ever force anybody to feel comfortable or to be exotic and put pink in your hair like I've got right now. You allow them to come to that when they're ready. Because you've created a space that's safe, because you know what it feels like to not have that place that you can just be your fucking self, and so what you've created is a space that you can be. Fuck. We're both gonna cry. This is gonna end in us just like having this big. But I think you know so many times that I work with brands, both individual women and bigger company brands and they their why is just so fucking top level that they don't then they never allow themselves to go even. I mean, you got there quickly, but we've known each other for a long time, so that wasn't't hard for you.

Speaker 3:

The last two and a half years it's been about the why is plume what it is? Why am I like a layerer? Why do I like to layer multiple colors, textures, whatever?

Speaker 1:

Because we've come to this point now when we're talking, can you explain to people what plume is? Because it's not a fucking hair salon salon like? I want to get really clear that you do not come here to get your hair done. I mean you leave looking fucking great that's the bonus.

Speaker 3:

Yeah, so I wanted a space for every person to be able to leave feeling their best version of their inner soul because that's your deep.

Speaker 1:

Why that's? What you're driven by is people who see in how they are when they are yeah, yeah, and then what ends up happening?

Speaker 3:

due to that? I get to know the person, they get to know me, and then I deliver the very best hair I possibly can.

Speaker 1:

It also helps that you know I'm, like, technically very savvy with hair color we want to go into that right now, but we will, because she's like a fucking color genius. But I think, like, what you're able to do is allow people like you want people to leave, as and I think even when we were creating the plume brand originally and we were coming to this idea, the idea and and even I want you to explain plume and what it means in terms of like, you just kept going back to the fact that, like you want people to come to a space where they feel safe and seen and respected and maybe even challenged in the most beautiful way. But it wasn't a hair salon for you like it was, it was a much bigger thing. So can you explain what plume actually means and why you chose that to start with?

Speaker 3:

So for me, I am absolutely obsessed with birds. I love birds. I do not own any birds currently, but probably about 10 years ago I had chickens who I absolutely adored and those chickens used to follow me everywhere in my backyard and I mauled them to death so that they would be fine for me to pick them up and cuddle them and pat them and you know, do all the stuff. One of my birds got so savvy that she learned how to use the dog flap and would break into the house to eat the dog biscuits, but that's a whole nother story.

Speaker 3:

But you know, every time I would go like to the zoo or you know wherever, you'd see these big aviaries filled with all different colours, sizes, shapes, textures, different plumage, different everything. And they were all fine as a community, not bickering, or they'd like have a little squabble and they'd get over it. They'd learnt to coexist by hearing and being a part of the same community and like, hence started off with like I was the birdcage. And then I felt like I broke free from that and I still wanted a bird analogy because of the freedom that they also can have through flight and them always being okay with their neighbour, their person. You know all the different people. Yeah, so Plumage, you know, sounds like sewage, so no good Hence why Plume?

Speaker 1:

And so, plume being the name, and then what you've created in here, and right now I'm looking at a space that's quite industrial, chic cross. Becca and I have had this conversation. We want to be on the block. So, block, if you're listening, beck and I are so keen to do the block, like I just think you know, if block australia needs it, just you, just let us know. But everything in here has personal touches, has it? Just is bringing this whole story together, and so can you explain what you've created, because there's no other hairdresser in here right now? You've had hairdressers, you'll have hairdressers. Why have you not got a team of five other hairdressers? And what do you envisage this?

Speaker 3:

being I do not have anyone here, which is not a problem, I'm actually completely okay about it. I think as you grow, you really work out what you would like and I didn't realize the difference between what I was doing and what other people are doing. Not that you know their style of hairdressing is less than because it's not. It is just that we have different delivery methods and different styles. I guess For me, it's about the individual person. I care about you and what you would like versus caring about what you're paying for your service. Money will always come. Yes, I'm not here to do it for free, but that is the reason why you need to like, work out what it costs, what you're, you know, underline what you underline, have to pay and then, on top of but the the main core reason and it's also the reason why I've changed brands to color brands and stuff gone through a massive change of weight, not just very proud of myself yeah, yeah, it's not just perimenopause, it's all the stuff.

Speaker 3:

You know that's like adhd you're gonna do everything at once and then you're going to like chew really fucking hard. But as far as like the style of person, I want that person to care about their person, not the money. You care about the money first and that's not going to work. You need to care about the person first and, environmentally, like, just come to work and be in your world and have fun community. Yeah, my biggest goal is and I know it's possible I would love 20 or 50 hairdressers, long term, um, or leasing a little portion, creating their own, you know, creating their own little bubble of them and their guests having fun snacks, drinks, you know enjoying the environment and leaving. It's also a bit of a journey too, because I didn't realise how individually I mean I know that I'm not like everyone else. Again, it is a good thing, but it's still that. You know, with the ADHD, you know there are different variants of it and because I've been on this journey for so long now it's probably been about five years I have gotten to know the why more, because I've been by myself to be able to work out the why versus working out the like money in the community of hair is about. You know, business comes first. Yes, business does need to come first, but if you have to be told that, like if that's the thing that you need to constantly be told, then you're in the wrong business. Like in any business too, you need to be like you're in the people game. Like you're in the people game, and I don't mean that as a game game. I mean that as like we need to care about each other so that we can move forward. And COVID was the best thing that could have ever happened to me. I mean, it was the worst thing that happened to lots of people. Everyone's got pathways for me.

Speaker 3:

I never wanted to do hair at home because in my community as hairdressers it was shunned upon. It was so like bad. I looked down upon it so much that I refused to do anything like that. And it wasn't until I hit my breaking point in the industry where I'm like I'm never working for another human being again, Like, can't do it, Can't be a part of it, Don't want to know, I just want to. I don't, I don't want to employ anyone. I want every person to ever do their thing.

Speaker 3:

And initially I saw I'm like, well, fuck it, I'm just going to. Like I was watching the Real Housewives of Beverly Hills and one of the girls had a hairdresser there with their little trusty basin and I'm like when I was doing all the L'Oreal stuff I used to pack my suitcase up and off. I'd go and I'm like I'm just going to fucking do that. I'm going to get really organised and I'm just going to do it and I'd pack all my suitcase up. Do all my people ask them what they were having. Pack my pencil cases up and off. I'd go Win my car. And there we go. And because of that, because of taking that plunge, because I got sick of all of it, I was able to save the money to make this happen with my husband's support.

Speaker 1:

I've got to say he's amazing. He is amazing. And look, most of us not most of us, but a lot of us in our community certainly have got partners that I know. I bitch and moan about my husband sometimes. God damn, I couldn't do what I'm doing if he wasn't like you know what you big old weirdo, you do, you and I've got your back until you need to step up, and then I'll be like, well, I'll find something else.

Speaker 1:

And what I want to go to I think that's important is so often in our community, and with ADHD or multi-passionate manifestation generators that I am is this failure and this fear of failure and this we move hard and, like you said, you got to chew fast.

Speaker 1:

You move hard, you chew fast. I think watching your journey and putting this in more of a brick and mortar sense than some of the digital entrepreneurs that we work with. But you took that and just ran with it and, like Beck, would come to your house and she'd do my and for me, me, it was amazing because I've got two kids at that time. They were both at home, so that was so much easier, but she planned it out, so she still had her customers still growing around her and then was able to build this place. So I suppose let's just take a look at what that I don't know, I don't know what to call it, but like it's that fear of failure, like that just jump and hold the fuck on Like what? How did you do that without absolutely shitting yourself? Because this is a huge commitment.

Speaker 3:

I shat myself the whole time. I just while I was, while I was diarrhea-ing in my panties, I was working really hard. So it's not like, yes, I was petrified, but I also the support that I have behind me with my husband and like amazing people, like Kristen, and you know so many beautiful people. I can't tell you how many. I'm just so fucking lucky, do you?

Speaker 1:

think that's part of how, where or why that's a little bit different and you see a lot of people. Like I'm interested to understand the breadth of people that you see. Do you find that?

Speaker 3:

See I am really lucky. I do not just have one type of person that comes to see me. I have every different type of people and I adore all of them and the connection that I have with the individual person, and I am someone that likes to see from their perspective, purely because by doing that I can then deliver better hair. But also, like I want to get to know, like, what is making them feel, how they're feeling, and that that's actually okay, like it's okay to feel sad about something, or it's okay to feel nervous about something, and that is our timer.

Speaker 1:

All right, we're back. We had to have a minute for me to actually have my hair Look, she's a genius. Look, I'll come. Look at this, she's a color genius. So I've no idea where we were before we ended this and we had to go and finish my hair. So now we'll just kind of pick up wherever we were going. I think a lot of people in our community, and me personally, and even you we are big on building a community around us and empowering that community to be the best versions of themselves. And so with Plume and with your brand why is that important to?

Speaker 3:

you. The reason why the community is so important to me is because I really love learning from other people. I love hearing and seeing from their perspective. And if you do not have a community, how else are you going to learn? I actually really like learning from other people's mistakes and my own, of course, because I've made a bucket load of them. And that's okay, because otherwise you just don't. How do you, how do you? You know, if you don't make the mistake, you're not going to learn. But it's really. Is it a mistake or is it just growth? Growth, growing is okay.

Speaker 3:

I don't like making mistakes, I like to learn it the right way and then practice makes perfect, I guess, and that's how we all learn and hear differently.

Speaker 3:

For me, it's that I want to learn it the correct way and by doing it that first time, the correct way, then I will continually practice. That I'm like once seen, I can you know practice and then develop it from there. But if I've learned it the correct way the first time and then I can develop it from there, for me and my personal skill level and guests and you know, adapt. But if the foundation is not there, then you can't develop it and that's where you come in with the branding side and what you have taught me to really like get in deep about what I want my brand to be about, but by doing that, making sure that my fundamental core values are not stepped over, and I feel as though boundaries are a thing that I've been learning about, even though I thought I'll always. You know, my boundaries were always set in concrete. The fact that you have to continually reaffirm them, that is the one thing that I just wasn't getting until now. Really.

Speaker 1:

And I think even just listening to you talk then it was funny.

Speaker 1:

I was kind of watching you talk and I was like in our community we talk about personal branding and I'm mad for personal branding and you know, in the online world that's very big and you must have a personal brand.

Speaker 1:

But you have an incredible personal brand and, like Bec's not online a lot, she's got her business and she does a bit of stuff here and there, but you have an incredible personal brand and and do you think it's because you truly understand who you are, why you do what you do and why you serve Like it's? I think what you do really well is you are true to your word, your value system is very clear, even to the people that enter. Like as soon as you walk into this space, you kind of know what you're going to get and the way that you dress is a way that is like your creative expression in its own right. Like you know your hair, my hair like it's part of how we express ourselves creatively and so I just I'm trying to get to this Personal brand is something that's not just an online thing that you must have, but it's such an incredibly concrete thing that you need, even in what you're doing. Would you agree with that?

Speaker 3:

I do. I do agree with that, like personal branding is why I live my personal brand, and my personal brand is to truly identify and be upfront, honest. If I don't agree with something, say I don't agree with it, it's okay. We actually don't need to agree on everything for us to be a friend, for us to work together, for us to you don't. You're not. Actually, if you agree on everything, then what are we doing? You're not doing anything. Otherwise, growth doesn't actually happen.

Speaker 3:

For me, unapologetically, will dress the way I want, look the way I want, have my hair the way I want. I mean, I got an afro, but today I'm feeling straight. See, anyway, I can get it straight. And that's how I feel in the moment. Like I don't dress because, oh, this person's going to you know, not like how I'm dressing.

Speaker 3:

I mean one of my wonderful guests who I've known for like 30 years. She's a beautiful soul, but she hates pink. Right't stand, yeah, yeah, yeah, and I was, yeah, and I was talking to her the other day. She's, you know, pop it. She's gonna come in, um, to hang out with me for a moment, um, and she's like I'm gonna have to wear my sunglasses when I come in is there more pink? And I'm like, yeah, there probably is more pink, you'll get over it, it'll be fine. So, and it's that like unapologetic, like it is what it is, like she doesn't have to like pink. We don't have to agree on everything, but I've known her for 30 years and we've both accepted each other for who we are. That is what is important and that's what I live by.

Speaker 1:

It purposely attracts or repels the people that are meant to be in your world.

Speaker 3:

I feel like, because you know, there's many different types of people, right? I feel that I always used to think that because I was always told that I'm a particular flavor and like me as a flavor is not everyone's cup of tea. Well, that's actually not true, because everyone I know everyone is different and their own different flavor, and I'm talking like a lot of people. So, you know, I have people that are aeronautical engineers and people that are psychiatrists and people that are surgeons and people that are like creatives and people that are like cleaners and people that work at Coles and people that like paint and do flooring and do this and do that, like we're all different, we all look up, and people that look after people.

Speaker 3:

Like it is you, do you boo, like be you, I want you to be you in this space, and someone, kind of like a new guest had come in, and I say guest because I don't like the word client. For me, the word client is a monetary relationship and that's not what this is about. For me, I want people to feel like they're receiving a hug when they walk in, and even strangers in someone you know, a new guest who I've never met before, come in, book an appointment and like when they walk in, they just do this whole like shoulders back, and they're instantly relaxed and they all feel like they're receiving a hug when they walk in. And that is me, because I'm a hugger, but I also want everyone to feel comfortable and relaxed. I feel like my brand, I guess, and this space is a resort lounge, you know. You just get to come in and hang out and there's, you know, cruisy lounge music playing.

Speaker 1:

It's not intensive, it's not intensive, it's not over the top, but it is sincere, yeah I like that, I like that word, um, and so we're gonna wrap it up, but I want to, gonna do something really corny, but I think hopefully you'll appreciate it. I want you to share from your soul, your heart. You're looking at little beck and she's got these big fucking dreams and she's saying to herself I don't know if I can do it, I can't do it. What are you going to say to her? Now you're here?

Speaker 2:

Don't give up and like my determination is the thing that drives me and I can't explain it, but I honestly it drives me every day and has driven me for all the years to just honestly never give up and whatever my dream is, to just keep on dreaming and all those big dreams will happen when they're supposed to happen, Like nothing happens without hard work and it was a fucking, really hard slog. But the determination of never giving up I think that's really what happens with us with ADHD is our determination. We don't allow our determination to grow, we muster it so that it doesn't. And if we just actually stopped putting it in a cage, you know?

Speaker 3:

like, not in a bird cage, let it roam free. I have this, like you know, that poem that I made up I can't even remember it off by heart, but it's like a you know flying sky high and allowing your you know soul within to fly, like, don't put any limitations on yourself and keep on doing it. If you want it to happen, keep on doing it. And like, like, don't feel well, that's enough. Now it actually doesn't have to be enough. None of it can be enough. If you want to do another thing, fucking do another thing.

Speaker 1:

Oh, I love that because it's so true and, like you know, we're both over here shedding it to you because that's how we roll. But I think that whole determination thing, there's something you know, we've both got it there's something you know, we both got it.

Speaker 4:

Um, it's like you just, you just want to tell the world to fuck off and you'll be like I can do it. You can do it, just let me find my own fucking path and I can walk it. You just gotta trust me. Yeah, I think that's like watching you create this. It's just, and you are doing it.

Speaker 4:

Yeah, you've been doing online, yeah you're amazing but it's like, it's just that it's so nice to have followed your dream and then seen it like fuck, she did it like hats off and by the way, I'm like 46, so you're not too old yeah, and I think that's the other part of you know the community that we're working with it's.

Speaker 1:

You know, we don't, you know, like you.

Speaker 4:

It's not a membership, it's a fucking home like when you feel like you can't do it, come to us and we'll let you know you can like, we'll give you some tools to do it and I think for so long you know you try and sit in this box of like I better do it that way, because that's why it should be done where it's kind of like. I just have got to the point now where, personally, like, fuck it, you either do it or you don't want to do it.

Speaker 1:

You either come into our community or you come in here and you just like if you don't want to pay to learn, you don't want to grow, that's fine, I don't have, that's fine. But if you want to back yourself, we'll back you so fucking hard. And it's just like what you do here, like if people come in, you don't let them leave unless they feel really fucking good about themselves.

Speaker 3:

But you know, Kristen, you also have given me the empowerment to be able to do that.

Speaker 4:

Like I wouldn't have been able to do this without you.

Speaker 2:

It's true, though, like you know, we've been there for each other throughout that whole time, pushing each other to grow. The world is limitless, and we both keep on reminding each other of that, and that's what your community is about. Is that?

Speaker 1:

it's about reminding the individual person like it's okay and I know I think you're the same, like I'm so sick of the vanilla shit Like sure you can do it that way. But why not try to be just a little bit something more? If it's in your soul, then push for it, and if people don't want to follow you, good it's okay. Because if there's something in your soul that wants to start a dog grooming business, that's a podcast for another day, because that's Beck's next challenge potentially. I don't know.

Speaker 1:

But if you want to do something that to everybody else in this fucking world seems stupid, crazy, why would you do that? That's not linear. There's something that you know and that's why I think we've remained such close friends is it's like that's why we want to be on the fucking block together, because I know that, like it's, there's not many people in this world, I believe, that truly understand this chaos. That is creativity, and I think that's for me, the big thing is like it's we've got we've got creativity that we have to put somewhere, and if we can put it in a place that empowers somebody else to be comfortable and confident with who they are, like that to me and from hearing your why that to you, that's what lights me up is when somebody says like I can't do that, or I don't think I'm good enough, or what will people think it's like?

Speaker 3:

fuck it like exactly it doesn't matter what anyone else is like. So many people will oh, why are you going to do that, kristen? Or maybe you shouldn't do this, or this is another Like. Who fucking? It doesn't matter who cares. Who cares, they can all fuck off. Like and it's no, like, it's not anything bad to them. It is just that, like, when you are a creative with ADHD living in this multicolored world, the growth and your determination is never, ever going to like prevent you from being able to achieve the stuff that you want to achieve. It's just that you're now current, as in before in our generation, when we're growing up, like well, there wasn't a platform for us, and you've now creating and are creating a platform for this to exist, which is so fucking impressive. Thank you, thank you and thanks Mia.

Speaker 1:

Yeah, thanks, mia. And so, after all the tears we've shed, they're happy tears. I mean, people that know our community know that we just we cry at the drop of a hat. When I feel happiness, I cry the most, like when there's like a purpose behind it. So I suppose to wrap this podcast up, and also I'm taking this audio and giving it to Bette, because this is us helping define her brand too, because so often she talks to me about what Plume means and I don't think you hear the words you say Sometimes I think you're just so entrenched in it that you just do what you do, and so I wanted you to hear this and I want you to listen to this and this be your piece of something in the world.

Speaker 1:

That's like that's why I'm doing it and that's why it's important. And I think you know if you're in business or you are a brand or you're a small business and you're just doing what you do every day cause and you, you know you're just getting more sales and doing all the things. This kind of process is so important with reconnecting, Even if you have a brick and mortar and you don't think it's important to understand your why and your personal brand, I call bullshit I've got bullshit on that, too, and you've taught me to like understand yeah, and I do every day, but I also don't think that I'm ever going to stop learning it because you as a person evolve.

Speaker 1:

But what is interesting and what I am so proud of knowing, what I know and what I like to help with and then knowing you is you at your very core haven't changed. I don't think I've changed either, but your surroundings and your vision has evolved to match where you're at. But the very core of what you stand for and what you want to bring in this world, that personal brand, if you will, that's not changed and that's what's fucking cool. If you know that and you can understand that, the power of that, I can't shake you from that tree because that's what you stand for through and through.

Speaker 3:

Termination too right, Like that's all entrenched together.

Speaker 1:

So that's basically us, that's a new hairdo, that's a couple of tears. This is Beck. She's my hairdresser. She's in Adelaide. Get around her and yeah, that was really good. I'm excited for you to hear this back too. Yeah, I'll re-cry too, and I just hope the audio and shit's working because, like if there's some magic moments and it's not working fucking hell. Anyway, that's it, okay, bye. Oh, that was amazing Top Shit podcast.

Speaker 4:

It's so many good ones too.