The I Am [Dot. Dot. Dot.] Podcast

Ep# 47: I Am….Wondering how to turn my audience into a loyal, paying community?

August 25, 2024 • Kristen Werner & Mia Steel • Season 1 • Episode 47

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Ever wondered how to transform your social media followers into loyal, paying community members?

Join us on this episode of the I am dot dot dot podcast as we promise to unlock the secrets of creating a thriving membership community. Mia and Kristen, seasoned entrepreneurs and Mums, share practical steps to identify and solve specific problems for your audience, offering consistent value without feeling overwhelmed.

Learn how to leverage your passion into a sustainable source of recurring revenue, allowing for future planning and scalability.

Engagement is key, and even a small, active audience can provide valuable feedback. We explore strategies to turn curious followers into loyal customers by starting with free work to build credibility. Mia and Kristen emphasise the importance of directly asking your audience about their needs to save time and energy, ensuring your offers align with their desires. Through personal stories and experiences, uncover how to effectively grow your business and create impactful offers that resonate with your community.

Validation is crucial before launching a product or service. Hear the inspiring tale of Tara, who turned initial negative feedback into actionable data to enhance her marketing strategy. We discuss the power of engaging with followers through polls and direct messages and the importance of celebrating milestones.

Finally, get ready for the excitement of the Hive Hub Collective's 40-hour launch party, where Mia promises a fun-filled celebration with live updates and interactive engagement. Tune in for a wealth of practical advice and inspiring anecdotes that will help you turn your audience into a thriving, paying community.

➡️ 🪩 JOIN our Membership Recurring Revenue Society now and let us teach you how to grow your social media & build a profitable online community.



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Speaker 1:

Okay, this week on the podcast, we're going to dive into how you can turn your audience into a paying community. We've got some tips and things to share and ideas for you to test with your audience, so buckle up and let's go.

Speaker 2:

I'm Mia, a mum of two, a former burnt out ambo who sold it all to travel Australia in her caravan and turned a single TikTok idea into a six-figure content creation business, leveraging UGC.

Speaker 1:

And I'm Kristen, also a mum of two, with over 15 years experience in branded marketing. I went from the corporate world to being made redundant and decided to back my idea of starting a branding business and a successful wedding venue side hustle generating six figures all whilst living on the vineyard.

Speaker 2:

One random DM between us sparked more than just a friendship. It ignited a passion to mentor women online around the world.

Speaker 1:

We know what it takes to make it work online, and we're here to show you what's possible.

Speaker 2:

In less than 12 months we built a six-figure membership together. And here's the kicker we have not met in person yet. That is a kicker.

Speaker 1:

We're here to show you the power of reoccurring revenue and how achievable it really is. We don't sugarcoat things around here. We talk about the real shit, the good shit and the bullshit. So buckle up, let's go. Welcome to the I am dot dot dot podcast, the podcast for busy creators who want to consume useful shit for their biz and their life and learn how to turn their audience into a paid community. I am Krista Werner, joined by Mia Steele. What's up, mia? What's?

Speaker 2:

up, what's up, what's up in the house.

Speaker 1:

Oh, you know just life, you know, just general life stuff, nothing exciting. I'm just waiting for pod dogs just woken up after whatever time, and she's about to bark to come in. So life as usual over here. Nothing out of the usual here, nothing unusual, unusual at all. So this week, mia, what are we? I-am-ing?

Speaker 2:

I-am-ing Wondering how to turn my social media audience into a loyal paying community.

Speaker 1:

How do I do that? How do I do that? Easy strap in. We're going to tell you all about it.

Speaker 1:

So, yes, we wanted to discuss today the potential of you turning your audience into a paid community, and there's some simple steps that we want to walk through that's hopefully going to allow you to go. It's that easy. This doesn't have to be a hard process, and I think what happens when it comes to building a membership, building a paid community, is the thought of what that could be looks much bigger than the actions you need to take and the things you actually need to do to make it happen. So I suppose, if nothing else, we wanted to clear the air in what that looks like, so that you feel like, if you want this for yourself, then it's absolutely something Because, like we've said before, it's the monthly reoccurring revenue that, each and every month, you get paid by your community. So you can future forecast, you can plan, you can build, you can scale, because you've got that monthly reoccurring revenue and, as a mom, as an entrepreneur, such a freaking great business opportunity.

Speaker 2:

So good, Cannot begin to tell you how amazing this is and, Chris, what we're about to tell you in this episode. Kristen and I have, we've done this multiple times in different communities, building different audiences, and we've done this these three steps today and it works. It absolutely works every single time.

Speaker 1:

And I think the other thing that we've covered a couple of times inside the membership and talk to our members about is the fact that this doesn't have to be like, okay, if I start a membership, it has to be a hundred thousand dollars a month, and I have to make that happen. Imagine if it's just $500 a month, a thousand dollars a month, that your members are paying you, that you know is coming every single month, and you're building this beautiful, nurturing this beautiful community and you know that's happening, like that's what we're talking about here. Like, yes, a hundred thousand dollars a month, geez, that'd be insane and is fucking possible. That's the thing. It's possible. These communities and paid memberships are scalable to the moon, so that that is fine, so we can tick that off. But if you're like, okay, I can, I just just a little bit of income, okay, that might be a thousand dollars a month, that might be everything to you, that might be just enough to be like, whoa, okay, that pays for all my subscriptions, that pays for me to be able to do this, because you could always build on it, always, always, always build, and that's what's really important. So I suppose the first thing that we would suggest you need to be really clear on to have a community that is going to want to pay you each and every month is identifying what problem you solve.

Speaker 1:

Now, this comes down to any kind of digital product. This comes down to basically any business in general. You need to solve a problem for people, but if we're talking digital space, we're talking your ideal customer. What problem are you solving or what transformation are you taking them on? Because your membership has to be the bridge. It has to be that thing that takes them from wherever they are. Whether that is a problem they're deep in. Whether that's like you know what I want to start gardening and I want to learn how to plant roses Cool, that person doesn't know how to plant roses, when the best time of the year is or what roses to buy. So imagine that your problem is helping someone go from absolutely no idea how to do that to now they have a thriving garden.

Speaker 1:

That is a problem you've solved, so it doesn't have to be. You know there's. It could be a really severe problem, like an eating disorder or something like that. Heaven forbid that you can share your story that shows people that transformation of how you went from the depths of that destruction and heartache to being a better, thriving human being because of it. That's a big growth. It's still a problem to solution, so I suppose that's the biggest thing that we would say is identifying what that is for you. So do you have any suggestions, mia, that we can share for someone that's like okay, I think I've got that. How could we help them identify? Like that is what I do, yeah.

Speaker 2:

Well, you don't have to be. You don't have to solve everyone's problem, all their problems all at once. You can just choose to solve one problem and do it really well. The riches are in the niches, and that's not to say that you can help them on their journey later on. But if you've got an audience online and you're talking about a particular topic and they're starting to come to you with questions or telling you how they feel or their struggles, or you get a sense that, okay, I can actually solve that problem for these people. They keep coming to me, asking me these questions and I actually have a solution for them I can turn that into a membership and help them along that journey.

Speaker 2:

So it can be hard to really niche down, but I find it really helpful to figure out what your I help statement is, because that can really help you to narrow it down. So when we talk about the I help statement, I help target audience do X, whatever it is. You know you're helping them do so that they can, and that's a transformation. So if you can put that sentence together, that's really going to help you get to the bottom of what problem you can solve for them. And then the next part. What we're going to talk to you about is understanding your audience and actually listening to them. What are they saying, what are the comments, what are the DMs? And it will start to, there will start to be a pattern, and then you'll start to piece it together and that's where you're like okay, this is something.

Speaker 1:

And that I help statement is such a powerful statement that you know, don't overlook that, because if you can articulate who you help, why you help them, so that and this is that, that is the part that I think is one of the most important parts is that so that, for example, you could say, help new mothers in the first 12 weeks to calm their baby, to have restful, impactful sleep so that their baby feeds better, they put on weight and their mother is in a better, better mental health state. I don't know, but yeah, without, so that it's like that.

Speaker 2:

That's how you're going to attract your audience. When they're inside the membership, you can help them with breastfeeding or whatever else it is you want to help with them on that journey. But that I help statement is going to be so niched down that you become magnetic to that person. Oh, my God, Kristen's going to help me. I'm a new mum and this baby is not sleeping. That's what I need right now.

Speaker 1:

And the part of the so that the reason that that part is important to really nail is that is you future-proofing your ideal customer, that is you saying I'm going to take you from that place where you are right now, that you are desperate, you are tired, you are I don't know looking at how to actually get this baby down to sleep and then not putting on weight, and you're just. You know, if you're a mother, you've been there, you have that feeling, the so that allows me, the magnetic mother that wants to be part of this community go. Oh my God, I could feel like that. Like, are you kidding? I could feel that way, yeah.

Speaker 1:

So, the so that part. Don't underestimate the power of getting that right, because if you can speak to the future me the me that's like. I need that desperately because right now I'm here. That is where your marketing is going to win at the end of the day. So that statement's really important. So make sure you give that a red hot go. If you have any dramas, maybe drop into the DMs and ask us. We're happy to answer those things and we do share that a lot inside the membership. For sure we go over that with our members to make sure that they're really clear on that. I help statement so that that does actually help them speak to their ideal customers.

Speaker 2:

It helps with your content too, because if you've got that I help statement written on your desk, you know every time you go to create content, that's who I'm helping, that's the problem that I'm solving and that's the transformation that I'm going to give them.

Speaker 1:

Yeah.

Speaker 1:

And it's easy with content to wander off into different tangents, but you really want to attract that ideal customer a funny way that I help statement and the, so that part of it also helps you not feel so salesy, because instead of thinking, oh, I'm just selling to my audience again, no, you're helping them so that they can X, y, z and that just helps you with your marketing and content, so that you don't feel like you're always selling and it doesn't feel icky. You're actually serving your audience. I think that's an important part to remember as well. So then, understanding your audience and we have an incredible hiver.

Speaker 1:

Who has the most engaged audience? Tara has the most incredibly engaged audience I think I've ever seen in this space and she's about to turn them into an incredible community and she's going through this process right now because all of these processes inside our membership, we give you the templates, the tools, the workshops, the masterclasses where we talk you through every single step, so you are not alone in any of this process. That's the most incredible thing. And right now, tara has this audience that on the daily, like she's got 100,000 followers on Instagram that are highly engaged.

Speaker 1:

And I think 80-something thousand on TikTok. But her audience are highly engaged and they are telling her in every single post what they want, what they like, what they don't like, and so that has become a powerful tool for her now to be able to fine tune, target and speak directly to her ideal customers. Understanding your audience is really important in knowing what they want from you and then providing that in a way that they kind of go oh my God, were you in my head Like I didn't know I needed that until you've told me I needed that. Now I need that and I want that.

Speaker 1:

So you know that's yeah, and that's even to the point where, when Tara went out and did one of our processes of which we'll talk to you about in point three here, where she went and she asked her audience you know I'm thinking about a community, is this something that you'd like? She had something like 80 yeses in the comments. She had some no's and we will talk about that as well, but she had some yeses and the yeses were just like that sounds cool. They were like absolutely yes, love you Would follow you no matter what. Yes, yes, yes, yes, yes. So they were hell yeses.

Speaker 1:

And so right there, in that moment, tara's gone from assuming I've got a hundred thousand followers. I could just create an entire membership and everything inside it and go out and sell it tomorrow, but what she's done is actually gone. Hang on, I'm going to ask my audience. I've been on this ride with me. I'm going to kind of what we like to call validate the idea and she did that and got the answers that she wanted, but she was able to do that because she had an engaged audience.

Speaker 1:

So if you don't have a hundred thousand followers, that doesn't mean it's not going to work for you. If you have a hundred followers, but you've got 10 or 20 people actually telling you what they want, commenting on your posts in your DMs, in your emails. That's the kind of research that you need is listen to them, learn from them, ask them questions, and that can be, if you're building that audience, you're like, hang on, I've got, you know you might have 20,000 followers and you're like, oh yeah, I've got a big audience, but you know what? They're not that engaged. Okay, now it's time for you to start creating content that asks them questions, content that provokes them to engage, content that is a bit more curious, so that you can get that information back from them that you need in order to take that next step in actually validating your offer.

Speaker 2:

And on my journey. I spend a lot of time helping people for free and having those conversations and the DMs and the comments about their questions how can I help them? Like it's not wasted time. You know you've got to do that for a while while you're building your audience. You've got to understand them and figure them out so you can actually turn that into something tangible, so you can help them. So don't think that you know, oh, I'm sick and tired of helping everyone for free. Yes, you do get to a point where that becomes a bit too much and you start charging, but it's almost like a fundamental part of the process to do that for a period of time so you can understand and so you can provide them with the right opportunity that actually works and that's going to make you good money.

Speaker 1:

And when it comes to building a paid community, certainly the things that you are going to need are going to be people that say this works, that are not you Like at the end of the day. So if that means if you go, okay, well, I have nobody that I've taken through this sleep training process, but I've done it with my girlfriends and you know they seem to have some great results, great. Ask them for a testimonial, because that is the absolute bank on social media. That is what is going to turn somebody from curious can she help me? To oh.

Speaker 1:

Oh, she can or they can and so if you need to do some free shit for a while. Do some free shit, you know and it's funny because I think part of this comes from my graphic design background and, um, we do a lot of shit for free, all right, and look it's not great. It's not a great lifestyle. It look it's not great. It's not a great lifestyle, it's not excellent.

Speaker 1:

But I have learned in my time, in my nearly 40 years, I have learned that there has to be a point where, yes, you don't do things for free Absolutely, because you need to know your worth. But as you are growing, as you are learning, as you are shaping, as you are building your business, you are going to need to work for testimon business. You are going to need to work for testimonials. You are going to need to work for people that can validate you and say, yep, it worked for me. And if that means you doing some stuff for free, do it, because that is the stuff that's going to pay off 10, 50, 20 fold in the end. The amount of opportunities that have come from me, taking on what I'd like to say free of very badly paid work, I can tell you right now, have been some of the best opportunities in my life and I would not change them for a heartbeat Like yeah, yeah.

Speaker 2:

Yeah, so just help one person for free to get that transformation, and then you've got that testimonial, testimonial and you can run from there and you've got your own story.

Speaker 1:

Yeah, and your own story absolutely matters. So if you only have your own story, that's great, but now take your story and find somebody that trusts you to say look, if you're willing, I'm willing. All I'm asking is some testimonials, and they go great. And then if you can do it for them, then that is the validation, or the validation. You see, like Mia said, just that one person, then if you and that one person, that's now two people, and so you know that's how you actually build the momentum and the steam to keep going.

Speaker 1:

So if we kind of keep going down this, so you've got the problem that you solve and you're going through that and you understand the problem you solve. You've got your I help statement and now you're starting to understand your audience. You're pretty clear on them. If you don't have a fully engaged audience, but you've got a social media following, start to think about ways how you can engage that following and really speak to them. And then what we want to do is we want to ask our audience and we like to call this inside the Hive Hub Collective validating your offer. So this is a process where the last thing that we want you to do is think that you have got the best offer in the world and that everybody wants this offer because it's amazing and, look, it might be the best offer in the world, but if your audience don't want it, please don't waste your time and your energy in creating it. So that's why we need to ask our audience and you know it's it's um, yeah, I was going to say.

Speaker 2:

Well, the other end of it, you might think that, oh, people wouldn't pay for that. This is not good enough, but until you ask them, then you're never going to know either. So it might change the story for you too, are you okay there?

Speaker 1:

Yeah, no, that's all right. I just had a small coughing fit so I put myself on mute, dropped my pencil and I was just like, oh my God, everything's bloody chaos over here, but I'm trying to mute myself when I need to cough. So I'm being very polite because you don't need that in your ear. If you're out in a nice sunny walking, you're like those guys. Um, and the other thing that you know, if you went out to coffee with a girlfriend, for example, and you go and buy her a cup of coffee and you're really excited and you've gone and spent your $7.50 on a fucking latte and you sit down, she's like I only drink tea now. I mean, you've just wasted your time and money. Not the end of the world, no, but it's the same thing. Like us, you would have been better to say, hey, do you want a coffee or a tea? And she's going oh, tea now. It just saves time, it saves money, like, it's the simple things.

Speaker 1:

It doesn't take much for you to turn to your audience and all we're saying is it is simple, as whatever platform you love, choose that platform first, because that's your most engaged audience. But if it's Instagram, for example, it's a simple Instagram story that just says to your tribe hey guys, this is what I'm thinking. I'm just being really excited about this idea. I'm wondering if you're interested or excited about a potential community I don't know what it looks like yet I'm just throwing these ideas around because it's exciting. You know your audience. Speak to them, however you speak to them and then putting a poll on your social media that basically says yes, maybe tell me more.

Speaker 1:

Because there's one thing that we have noticed that if you go out to your audience and say let me know if you'd like to or if it's a no, and you put a yes or no, people, if you put no, people will say no. Now there is really good in that, because then you know, fuck, it's not what they want. What it can do and I know Tara won't mind sharing this is she did an incredible post and she had her like 80 yeses. People like hell, yes, but then there was no's and the no's were quite to the point, if I mean. Even she said that and I was like damn, that might be knocking your confidence a bit, but what it actually did was show one. Some people will. That's just them. That's how they've been brought up, that's how they'll always be Never going to get 100% yeses.

Speaker 1:

No Ever. And you know, what we kind of came to in the end and we spoke to her about it and she did agree is what the no's did actually has really helped her, because now she knows the exact pain points of her ideal customer, the exact money blocks, the exact objections. So her marketing has now gone from assuming to absolutely fucking knowing her audience. So it's not a bad thing, but I would always say, to go out with a yes, a maybe and a tell me more. Of course, go out with a no if you want, but do know that some people will be quite happy to say no and that's fine. They will probably never buy from you and that's cool. They can do that. But the people that say yes are committed Now also know that that yes is a commitment of a validation of ideas. So that allows you then to go. Okay, I'm willing now to go to the next step, which is another episode that we'll take you through around, really validating that offer with a founding member wait list and things like that.

Speaker 1:

But for today all of that does is allowed you to go from. Okay, I know my idea, I think I understand my audience. I've actually asked them now and shit, I've got like 65% of people said yes on that poll. Okay, this is something.

Speaker 2:

And 65% for you might be seven people, might be four people, that's one person person yep, and I've done this in the past too and where I can see other people start to do it until they listen to what we've got to say, start to.

Speaker 2:

They've got this idea in their head like, yes, I know exactly what people want, I'm going to build it out, I'm going to add all these things in. They spend weeks and weeks building this entire thing and then they go and say to their audience hey, I've got this thing. Do you want it, crickets? And then you're like, oh my God, I just wasted time on all this Cause I did not ask my audience first. So this point is crucial and inside our membership, we've got templates to help you and processes to go through so you can do it seamlessly and then know what to do at the next step when you do get one yes and go from there. So this point, yeah, and it goes for lots of businesses. Even if you've got a product-based business or you're building a course, you need to validate it before you go and put time and money into it.

Speaker 1:

Yeah, and that's part of the process inside our membership. We do back it before you build it. That is just you basically getting paid before you go and build it, and it's the same process with the membership is. At the end of the day, when we get to that episode, we're going to talk about your founding members and then putting their money where their mouth is and they pay you and then you build the damn thing and they know, and by being a founding member, they know that you've done nothing but got an idea and you know where it's going. But you need them to trust you and vice versa, to build this mothership. So you know you're really transparent with them and that's part of the trust that you probably already built with the audience. It's really exciting, when you actually create a membership, is being able to say the amount of times we go back to our founding members and go, hey, hey, guys, so we're going to chuck this in. What do you reckon they're either like?

Speaker 1:

oh great, you guys are amazing or like, and you say no, and that's you know, that's the beauty of having a membership is you being able to pivot? But also ask those founding members like, hey, what do you reckon? And then be like nah, or yeah, that would be really helpful. So I hope that has clarified some of the steps that we recommend into looking at, okay, how do you take that audience that you've got on social media and turn them into a paying community? And so just remember, like the simple things, if we want to touch on them before we go to our loves, don't loves, is just remembering that it only takes one yes to validate your idea, because that means that there is one person on this planet that is willing to invest in you and your idea.

Speaker 2:

If there is one, there is two, there is three, there is four, we could count all day we did it, we validated our membership and we had, you know, 350 people on the wait list. We had our founding members, and some of our founding members are still with us over a year later.

Speaker 1:

Yeah, yeah. And that process is one that, if nothing else, I think when we did our remember when we did it and we said if we get I think we said if we get 13, some random number if we get like 13 or 15 people on the wait list, then this is like yes. And then we're like okay, if we get like 10 people I can't remember what the number was at 20 if we get 20 people to pay us, then this is like absolutely going to be a thing. And then all of a sudden, we open the doors and we had like 35 people about the first hour.

Speaker 2:

I'm like oh, fuck, fuck, fuck, this is a thing. And they're like please, please, I missed it, so we had to let, I think, another 10 people in, because they were just like oh my God, I missed the spot. So, yeah, it's pretty exciting.

Speaker 1:

Yeah. So there is things and systems that we share with you inside the membership and we'll share with you on the podcast as well around how you build that hype and that focus. But right now we're going to kind of cap it at that, because we don't want to confuse you and overwhelm you. We want you to see your audience like yeah. So what we would love, love, love, love you to do is, if you are going to validate this with your audience, can you please screenshot, tag us, let us know how you went, because we want to celebrate the fuck out of you, because if you are game enough to go, you know what guys? I got your freebie. It's amazing.

Speaker 1:

I'm going to do this, I'm going to start validating. Then we want to know and we want to celebrate you. Whether you're a member or not, we don't care. We are here as two mums saying it's possible for you. So please share it with us, because nothing gives us more joy than if you were to tag us and say shit, I did a thing. If you don't want to tag us, please drop in the DMs. We would love to hear your stories, because this kind of stuff just lights us up so much.

Speaker 1:

So, that is us for today. So let's just go over it quickly so that you know we've been over a couple of times that we need to identify the problem we are going to solve and create that I help statement. You're going to understand your audience. If they are not talking to you, then start creating conversation. Ask some questions in your stories is a great way to start conversations.

Speaker 1:

Using polls. People love to comment on polls. The one thing with polls that people don't do enough of is if you ask a question in a poll and it's a yes or no or whatever, and you get people replying a yes, then that kind of gives you permission to jump into their DMs and say, hey, I noticed, you commented yes on the poll and then ask them a question, get a conversation going, you know, start that and that's how you can start conversations and then asking your audience and validating that idea. So literally going to your social media of choice and asking those questions and just go from there. Remember, screenshot us and tag us at hive hub collective. We would love to see it. So that is us. Yes, and that's right.

Speaker 2:

That's right, yes before we go further, go and get the free guide in the notes. That's really going to help you step out these three you know free guide.

Speaker 1:

I should have written it down. I didn't.

Speaker 2:

Again it's forgetting it three simple steps on how you can transform your instagram audience, doesn't matter how big or small, into a paying community. Yeah, love that Simple steps, go All right.

Speaker 1:

No, mia, what are your loves? Don't loves.

Speaker 2:

I'll start with me don't love.

Speaker 1:

Please do.

Speaker 2:

It's gluten, gluten, gluten, bloody gluten. I got diagnosed with PCOS recently and the advice is to cut out gluten and dairy and I'm like, oh my God, that's going to be so hard. I feel amazing. I wish I did this years and years and years and years ago. Oh, that old chest. The bloating is gone. The brain fog is better. I'm not bloated first thing in the morning.

Speaker 1:

I feel like my stomach is back to where it's supposed to be hey interesting because I also saw that you said you are lactose intolerant, as am I, which is hilarious because twofold for this, I used to work at an ice cream company, Cold Rock, and I actually think that gave me my lactose problem, because I ate so much fucking ice cream that I think my guts was like dude. This is not normal.

Speaker 2:

Actually, two-thirds of Caucasians actually are lactose intolerant, like the Western, just shouldn't be there yeah and so I find if I have like I'm better now.

Speaker 1:

When I had my kids, it like got rid of that, not like properly, but got better. But I find if I have like a bowl of ice cream the next day I feel hungover. Is that kind of how you feel with gluten?

Speaker 2:

yeah, like I eat and I feel like I need to go to sleep. Yeah, cut the gluten out. I'm good. Why is that wired? And the gluten-free options are getting better. They're not that bad these days, so give it a go. Uh can recommend. So don't love gluten. But my loves this week is my grandparents are still kicking. They're in their 90s and they just had their 70th wedding anniversary. Oh, bless, bless. They're so cute. Yeah, look, we had a big family reunion for them and it was so much fun. All the cousins boozing up it was, yeah, love it. I think I've got like 20 something cousins and most of them made it and yeah, it was amazing.

Speaker 1:

But yeah, 70 years.

Speaker 2:

Imagine, that's incredible that's incredible. Yeah, like that, I think that I'm 16 years old, so yeah, props to them.

Speaker 1:

That's fucking cool. Family of a bit. Yeah, yeah, they are cool. What's what's going on with you? Um, so, my don't lives. I think we've said on the podcast before, but I'm going to reiterate it and I'm hoping all the schools are listening I don't like your emails. Stop fucking emailing me. I can't handle like I can sometimes get five emails a day and I'm like I don't need to know, like, what my kids are up to every week. Just give me a monthly synopsis. This is what we've been learning in class. This is what's going on.

Speaker 2:

Yeah, class, this is what's going on. Yeah, yeah, yeah. Now I mean I've still got the kindy stuff, but yeah, imagine three or four kids at school.

Speaker 1:

Luckily, mums now know what kristen pays attention to and what she doesn't. So often they'll be like, hey, on this date we've got this. I'm like, didn't know that. Thanks for that.

Speaker 2:

No, it's an email yeah I read it so just give us a calendar to print out, or maybe they do that and I don't even know.

Speaker 1:

There's a calendar, that one's fine, but it's more like just the weekly slash, sometimes daily reviews of what's going on in class. I'm like, I trust you, like, if there's a problem, I'm going to come to you and just give me a monthly synopsis of what y'all been learning yeah, just tell me if you know there's a fight or you know there's either going to be mums listening right now like you're a bad parent, kristen, or mums like damn, I get it.

Speaker 1:

I'm not sure what camp you're in. I love my kids, I'm here for my kids, but at the same time, like I don't need to helicopter their every movement, like I get it, they tell me stuff. They're going well, that's my don't loves.

Speaker 1:

My loves is going to be a twofold, but I'm going to do the other day I'm turning 40. Is that a love or a don't love? I'm here for it. I have no issue with it whatsoever. I will never forget when I turned 30.

Speaker 1:

I was in the corporate world and if you've seen me, you would know I wear very colourful clothes. I had quite the wardrobe in my corporate day that was very like slash is this chick going out? But she looks really corporate and really well dressed. We're not sure we're in a suits and we're in an oil and gas industry. So people were very confused how I could potentially look fun.

Speaker 1:

Um, but all I remember is I turned 30 and I worked, walked into work and I felt like fuck it, like I am no longer in my 20s, I know my shit.

Speaker 1:

I walked into work and I felt like fuck it, like I am no longer in my 20s, I know my shit, I'm a corporate woman. Don't tell me to get the water in the meetings, motherfucker, because I am here, because I worked with this guy. There's another day that he was an absolute asshole and he used to actively like we were the same position, but he was like 50-something and we'd go to a meeting, yeah, we'd go to a meeting and he'd say Kristen, could you get waters for everyone? And I was like, turned 30 and I'll never forget, I'll never forget going to a meeting. And I walked in, we sat down and I looked at him and I said I won't say his name, but I was like could you go and get everyone a water? And he looked at me and my other manager, who was a guy who was an absolute legend he was like yeah, could you?

Speaker 1:

and I was like it, I'm 30 now I know, I just remember this like and so I was like is this gonna happen when I'm 40? I'm either gonna turn like to a raging. I'm hearing a lot of people. A lot of people in the hive are like nah, 40s is like your best, living your best life yeah, but you do, I've heard that too.

Speaker 2:

you just get really that fucking attitude. You know what? Fuck you yeah.

Speaker 1:

Well, if that's what happened between like 29 and 30, but on the whole turning 40, I'm excited about that.

Speaker 1:

But what I am excited about is the other day I was like, well, I need a frock, I need a dress right because it's 40. And I was like, dress warm and don't be silly. I was like, well, no, and then I found this dress. I was like, well, it needs to be pink or something. Anyway, I found this dress. It's pink but it's got red trim on it. So it's like full, bright pink and it's just very nice and it's got red trimming around the collar and the buttons and everything like that. And then I've got boots that are metallic pink and orange cowgirl boots.

Speaker 2:

Yeah, yeah, oh yeah, correct, nice, correct, correct.

Speaker 1:

So I love fashion, fashion, I love no shit. Yeah, I'm just a bit mad for it. And I've got these earrings that are sparkly and they're 40. So I'll wait for the photo drop on that. Yeah, and so we will be taking you on the Instagram. I'm just going to abduct the Instagram and y'all can just come along for the ride from the setup.

Speaker 1:

I'm just actually just throwing myself my own festival and just went fuck it Like life is too short, just to do nothing and just go out to dinner with the family, like life is too short just to do nothing and just go out to dinner with the family. Fuck this, let's have like 100 people in a paddock. For fuck's sake, love it?

Speaker 2:

And also, do you want to drop with the audience what we're doing for your 40th birthday in the hive?

Speaker 1:

Yes, please. We are going to be opening the doors of the Hive Hub Collective for 40 hours for my 40th birthday, and so the best part is is we're going to have the doors open whilst I'm having a party, so I'll probably be on the Instagrams dropping some drunk stuff, being like guys, get in the hive. It's a fucking party.

Speaker 2:

It's like that 40 wings sale, 40 wings for 40 hours, so that's yeah.

Speaker 1:

Maybe 40 drinks. Yes, 40 drinks for 40 hours, every person that joins, I will do a shot for Me. Person that joins, I will do a shot for me. It starts messaging me like dude, we have like 550 people join me. Dead um, anyway, that is me yes, love it.

Speaker 2:

Um, yeah, cool, let's wrap it up.

Speaker 1:

But all right, that's a fucking wrap. Catch you later. Podcast. So many good ones too.